ABOUT US

I found my passion in both fashion and diamond jewelry pieces with some of the biggest retailers in the business very early on in my young adult life. The ability to connect, relate and make people both convinced and glad to pick the right piece of jewelry or diamond that expressed the occasion and sentiment of the customers was the reward that kept me motivated to help make other people find the piece that expressed their memorable life occasion.

This sense of fulfillment and purpose that I understood never really left me after starting my family life. Having gone through both joy and pain, I never forgot the sparkle in the eyes of a person who finds the right piece of jewelry for themselves or for their loved ones. With that unfading memory, life had a way of reuniting me with the passion of fine jewelry sales, not as an ambitious employee but this time as my own boss and owner of my own small fine jewelry sales entity. Dedicated to the initials of my three children; Jonathan, Eliana and their younger guardian angel David.  JED became what motivates me to get up in the morning every day and to pursue my original passion. Not only that of selling jewelry online and in various festival events and holiday pop-up stores; but that of bringing about that sparkle of joy to the eyes of people, one person at a time.

Jewelry isn’t merely a shiny piece of accessory attached to the surface of our skin or clothing as much as it is a visible expression of our sentiment, our sense of happiness and our remembrance of special occasion. May you experience choosing your jewel with me Kristyan at JED Collections.